Spark Meyer Lemon: Limited Time Flavor

SPARK MEYER LEMON - a limited time flavor that launched just in time for summer. My inspiration was limoncello & ‘euro summer’. Lemon carts & Italian cliff views. I owned all art direction, props selection, staging, digital omni channel design, 3D rendering direction & photography direction for this campaign.

HERO IMAGE

INSPIRATION BOARD

MOBILE + DESKTOP HOMEPAGE

INSTAGRAM STORIES + GRID TAKEOVER

ALT HERO PHOTOGRAPHY

SUPPLEMENT FACTS PANEL (FOR WEB)

SUPPORTING PHOTOGRAPHY

STATIC INSTAGRAM POSTS

FLAVOR LOCKUPS

SUPPORTING PHOTOGRAPHY

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Neiman Marcus: Brand Design Direction